To create footwear that mimics the sensation of walking barefoot, allowing wearers to maintain a connection with the earth while promoting natural movement, health, comfort, and freedom.
We launched ASITVO in 2020, marking the first time in our company's history that we dedicated a collection entirely to fashion footwear. Drawing from Italian craftsmanship traditions, we developed a unique approach that combines fashion with precise fit, creating shoes that inspire confidence in wearers around the world.
Our philosophy is simple: 'Barefoot Freedom, Unstoppable Steps.' We set out to create footwear that mimics the sensation of walking barefoot, allowing wearers to maintain a connection with the earth even in urban environments. From the beginning, we focused on wide toe box designs, zero-drop soles, and minimalist construction that promotes natural foot movement.
Today, ASITVO offers a comprehensive range of barefoot sneakers, wide loafers, and slip-on walking shoes for both men and women. Our product line addresses the needs of those with wide feet, bunions, plantar fasciitis, and other foot conditions, while maintaining stylish designs suitable for gym, trail, and everyday wear.
At the core of Asitvo is Zero-drop minimalist sole with wide anatomical toe box.